It's not schwag
[Regarding the website pitch to buy "Hook schwag"]:
Guys, the proper term for gear à la rock & roll is "swag," not schwag.
It's an old seafarer's term (with Australian roots?) for "your stuff." If your spelling is intentional à la Mike Meyers' "schwing," I guess I'm not as cool as I thought.
Yours, to me, makes it sound like it came from a Yiddish/German root like schmooze or schmutz.
I know: get a life.